Producer Zone

Instagram - The Secret Weapon in Insurance Sales No One Else is Using

Social media has become a dominating force in our day to day lives. Of the various social platforms, Instagram has become one of the most popular sharing apps in the world, with over 500 million daily active users.

Topics: social media social media marketing digital marketing insurance leads generate leads insurance agents lead generation marketing strategies instagram

5 Ways to Use Facebook in Your Sales & Marketing Strategy

Facebook provides insurance agents with a cost-effective, easy way to engage with customers and prospects to generate leads. Here are five ways to integrate Facebook into your social selling strategy and stay ahead of your competition.

Topics: social media sales strategies social media marketing

7 Ways to Use Twitter in Your Social Selling Strategy

Twitter is a social media platform that allows users to post tweets, or short messages, which can include links, images, and videos. It is a great way for insurance brokers to consume news and timely information, follow events as they occur, communicate with other users, and share content.

Topics: social media digital marketing sales strategies twitter

How to Make Social Media Work for Your Company

When used correctly, social media can increase your exposure and traffic to your company’s website and other online properties. You can also use social media to help grow your business partnerships and to generate leads.

Topics: social media

Insurance Infographic: Insights On Using Social Media And Why It's Effective

Companies are constantly experimenting with how to use social media to increase sales. In the insurance market, engaging and interacting with online users has changed the industry and opened a whole new world of networking opportunities. LeadSift recently released an analysis of leading insurance companies using social media, and how they use it to become more effective in their marketing and sales efforts. More than 3.7 million posts and a series of surveys were collected and developed into this valuable infographic. Here are a few insights that we've gathered from the data provided below:

Topics: social media online marketing

How to Use Social Media to Communicate with Your Clients

Communicating well with people is a necessary element of success in the business world. While every business has its own way of communicating, most businesses are using social media to reach out to their customers. There are several good ways that your business can connect with your clients through social media. Here are a few:

Topics: generate leads new media social media online marketing

Tips for Successful Social Media Marketing

The key to successful social media marketing is a mix of listening, engaging, sharing, and understanding your customers. Social media marketing isn’t easy, but a little bit of effort and adoption will go a long way in meeting your sales goals and increasing recognition for your brand. Here’s a short list of our favorite strategies and tips for making the most out of your social media marketing efforts.

Topics: generate leads new media social media online marketing social media marketing

How to Generate Leads for Better Sales Through Social Media

Facebook, Twitter, LinkedIn, and blogs are not just social channels anymore. Internet users are spending more time on Facebook than any other web brand combined! These platforms work well for marketing, communicating, and sharing knowledge. If you use social media correctly, you can use it to your advantage and generate leads for sales.

Before you begin to generate leads properly on the web, you must be aware the issues and concerns that social media brings to the table. As you increase your social media activity you will increase the marketing ‘noise’ around your brand, which makes it harder to stand out. Not having a strategy leads to not bringing in the right leads and may bring no leads at all. Most businesses engage with their leads initially, but don’t have a long-term strategy in place to convert their fans into sales. All of these issues can be avoided if you use social media properly to your advantage to generate leads.

Topics: generate leads sales support social media social media marketing